About the Company:
We’re partnering with a well-established, purpose-led Kiwi organisation with a proud history and a strong national presence. Supporting over a million customers, this organisation is on an exciting transformation journey – investing in its people, platforms, and ways of working to create more connected, modern customer experiences.
As part of this evolution, they are looking for a Direct Marketing Specialist to play a key role in reducing churn and strengthening long-term customer relationships.
About the Role:
This is a hands-on, end-to-end role where you’ll own and optimise retention-focused communications and campaigns. Sitting at the intersection of marketing operations, lifecycle management, and customer insights, you’ll use data to drive smarter engagement and measurable impact.
Key responsibilities include:
- Leading retention and renewal campaigns from strategy through to execution
- Owning and optimising customer communications aimed at reducing churn
- Using data and insights to refine customer journeys and improve engagement
- Testing, learning, and continuously improving performance across key touchpoints
- Working closely with internal stakeholders across marketing, operations, and member support
- Supporting and uplifting capability within the wider marketing team
About You:
- Proven experience in direct, lifecycle, or retention marketing
- Strong stakeholder management skills and the ability to influence across teams
- A structured, process-oriented mindset with strong attention to detail
- Commercial acumen and confidence working with data and performance metrics
- Experience optimising customer journeys through testing and continuous improvement
- Excellent communication and presentation skills
- A proactive, adaptable approach in fast-paced environments
Apply Now!
To find out more, please get in touch with Rachael Evans on 027 253 9342 for a confidential chat.
To apply for this vacancy you MUST be a New Zealand citizen, resident, or have already secured the right to work in New Zealand and therefore hold a valid visa.
At the appropriate stage we will request your references, we ask that you do not include them on your CV when applying.
At Tribe we have our guiding light to show us the way. We bring our whole selves to work. We encourage inclusion in every single interaction. We genuinely care about people and are curious about their stories. We celebrate all points of view. We will help you find your tribe, the same way we have. We’re all on a journey together so come along…