About the Opportunity
Harrisons Solar is a trusted, growing NZ brand with a clear mission: putting power back into customers’ hands by helping them generate, use and save energy at home or in their business.
The work is purpose-led, focused on making clean, renewable energy more accessible, using high-quality products and trusted installers to help New Zealanders reduce reliance on traditional power suppliers.
Practical sustainability sits at the core of the business, working with global partners and the NZ energy industry to simplify jargon, bring the latest technology to customers, and deliver in-home energy audits that create a whole-home efficiency plan.
This role owns the end-to-end digital performance engine, from the first click to the final sale - ensuring every stage of the journey is measurable, explainable, and optimised. This isn't just about managing channels; it’s about ensuring our data infrastructure and marketing spend is working effectively to drive growth, from the first click to the final sale - ensuring every stage of the journey is measurable, explainable, and optimised.
A key focus is connecting website behaviour, paid channels, organic search and CRM data to strengthen customer journey visibility and close the gap between lead capture and downstream outcomes.
- You’ll partner with our media planners, digital buying partners, and web agency - using data to guide their strategies and challenge their spend. You will be the bridge between agency output and commercial outcomes, ensuring activity is tracked, fully accountable, and optimised for lead quality.
- Utilising Active Campaign, you will architect automated workflows, lead scoring, and CRM integrations that move customers through the funnel.
- The environment has grown organically over time; success looks like bringing customer-first rigour, measurement discipline and consistency without over-complicating things.
- Your mandate for continuous improvement covers the entire conversion ecosystem: from CPL/CPS efficiency and lead quality to the technical rigour of attribution and decision-led reporting. You will spearhead data-backed CRO across landing pages and booking flows, while maximising CRM utilisation to turn segmentation and lifecycle data into high-converting nurture journeys.
- You’ll work closely with technical/CRM/data teams and franchise, balancing performance ambition with practical delivery in a lean, high-trust environment—ensuring future initiatives are grounded in real customer behaviour and measurable insight.
What You’ll Bring
- 5 – 7+ years in digital/performance marketing with a demonstrable track record of scaling funnels and driving conversion wins.
- Strong hands-on capability in GA4, with a deep understanding of tagging governance and data mapping between web and CRM.
- Experience with CRM and marketing automation to create advanced customer lifecycle nurture journeys that drive engagement and conversion.
- Experience building high-integrity reporting suites to provide full lead-to-sale visibility.
- A proven ability to map the customer journey and executing a rigorous CRO/testing roadmap to redesign the experience.
- Able to translate fragmented data into clear insights and prioritised actions (the “so what” and “now what”).
- Strong stakeholder skills to influence brand, tech/CRM teams and external partners.
What’s on Offer
- Genuine ownership: you’ll set the measurement approach and drive optimisation priorities
- Flexible working: 3 – 4 days to begin, moving to full time and a hybrid rhythm (office + WFH)
- High-impact scope: influence media investment, conversion performance, and CRM insight
- Build capability: a practical environment where you can bring more in-house over time
- Trusted, growing NZ brand: join a well-known business with strong momentum and ambition
Next Steps?
To keep things simple, we ask that all applications are submitted through this advert. We’ll review applications as they come in and be in touch.
For any questions give Rachael Evans a call on 027 253 9342 for a confidential chat.
To apply for this vacancy, you MUST be a New Zealand citizen, resident, or have already secured the right to work in New Zealand and therefore hold a valid visa.
At the appropriate stage we will request your references, we ask that you do not include them on your CV when applying.
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