About the Company:
We are excited to be partnering with Skyline on this newly created Head of Marketing role.
Skyline Enterprises is a New Zealand-based global tourism and hospitality business, currently operating in five countries. Since its establishment in 1966, Skyline Enterprises has been a leader in New Zealand tourism, starting with the construction of a Gondola from Queenstown to Bob’s Peak to support a thriving restaurant business.
The New Zealand Gondola properties are iconic tourist attractions, providing visitors with picture postcard views, fine dining experiences, and thrills on the Luge.
Like any enterprise, Skyline has continually reinvested in its businesses to ensure that Skyline stays at the forefront of the tourism industry. Skyline continues to provide world-class leisure and entertainment experiences for both domestic and international travellers
About the Role:
We’re looking for a strategic and inspiring Head of Marketing to lead the New Zealand marketing team and drive long-term brand and business growth. This is a rare opportunity to shape the future of one of New Zealand’s most iconic tourism brands.
- You’ll be responsible for long-term marketing strategy across Skyline’s New Zealand businesses.
- Ensuring cohesive brand alignment, develop and implement integrated marketing strategies across both sites – Queenstown and Rotorua, drive data-informed decision-making, and help transition Skyline from a more traditional marketing approach to one that embraces AI, automation, and emerging technologies.
- This is a highly collaborative role. You will partner closely with Site General Managers, sales, customer experience and operations teams to build aligned demand-generation strategies, while acting as a trusted advisor to senior leadership through strategic market insights and managing key external partnerships to enhance marketing reach and brand reputation.
- This role requires someone who can lead remotely with impact, fostering engagement across an ambitious marketing team based in Rotorua and Queenstown (Marketing Manager(s), Marketing Exec(s) and Sales & Marketing Exec(s).
About You:
- You will have proven experience in a Senior Marketing role, and at least five years in senior leadership role leading and inspiring high-performing teams.
- You will be a passionate and dynamic marketing leader. You will have a strong commercial understanding and be able manage marketing budgets.
- You will be proactive, able to oversee leadership of the marketing function working closely with the Senior Leadership Team and Board. You will be smart, proactive, with strong EQ.
- We are looking for someone who is strategic, passionate, commercial, creative, insights and results driven. An innovative person who is keen to try new things and bring a deep understanding of digital tools, platforms, and emerging trends.
- You will be a natural relationship person, and able to build rapport easily with internal and external stakeholders with clear communication, objectives and taking people along the journey, creating a cohesive team.
- You will be open to regular travel to Queenstown and be able to demonstrate your ability to lead a portfolio and team across multiple New Zealand locations.
Apply Now!
To find out more, please get in touch with Rachael Evans on 027 253 9342 for a confidential chat.
To apply for this vacancy you MUST be a New Zealand citizen, resident, or have already secured the right to work in New Zealand and therefore hold a valid visa.
At the appropriate stage we will request your references, we ask that you do not include them on your CV when applying.
At Tribe we have our guiding light to show us the way. We bring our whole selves to work. We encourage inclusion in every single interaction. We genuinely care about people and are curious about their stories. We celebrate all points of view. We will help you find your tribe, the same way we have. We’re all on a journey together so come along…
