A complex and dynamic business in Auckland who are passionate about ensuring a great customer experience is at the heart of everything they do.
This business is focussed on finding innovative ways to help service the needs of all Aucklanders – providing interesting/engaging work and a passionate team who are aligned with the company mission
Centrally located with a collaborative, diverse and inclusive working environment
Offer WFH flexibility
About the Role:
As a Digital Performance Lead, you will play a pivotal role in driving digital success through expert-level SEO and analytics. Your strategic vision will guide the optimisation of digital channels, ensuring that our clients’ online presence is not only strong but also continually improving. You will work closely with various stakeholders to turn insights into impactful strategies, making sure that our approach is data-driven and aligned with the latest trends, particularly in light of advancements such as Google’s AI implementations.
In this position, you will take on a variety of responsibilities that are crucial for maximising digital performance. These include:
Setting up rigorous performance tracking mechanisms that will identify key areas for improvement, enabling product owners, UX/UI designers, and content creators to make informed decisions.
Collaborating with stakeholders to understand their specific objectives, while ensuring that the success of improvements is tracked and measured effectively.
Using insights from digital channels and your SEO expertise to enhance search engine rankings and overall visibility.
Generating and distributing regular management reports and dashboards to communicate channel performance.
Running experiments to validate hypotheses, aiming to discover the best solutions to enhance customer experience.
Staying ahead of industry trends and developments, particularly around new features from platforms like Siteimprove, and engaging with developers on tracking and tagging protocols.
About You:
The ideal candidate will bring expert-level knowledge and experience in SEO and analytics, with a keen eye for strategic thinking. Key requirements include:
Strong understanding of performance tracking tools such as GA4 and GTM.
A robust SEO background with the ability to optimise not just front-end components but also provide recommendations on back-end coding to developers for enhancements.
Experience in setting up and managing A/B testing will be highly regarded.
An analytical mindset, with the ability to interpret data insights and translate them into actionable strategies.
Excellent communication skills to effectively collaborate with stakeholders across various levels.
You are positive, upbeat, collaborative, resilient, super organised, thrive in a fast pace with a let’s get on with it attitude and be ready for the opportunity to work within a world class business/team and grow your career in this unique and challenging role that will look great on your CV.
Apply Now!
To find out more, please get in touch with Rachael Evans on 027 253 9342 for a confidential chat.
To apply for this vacancy you MUST be a New Zealand citizen, resident, or have already secured the right to work in New Zealand and therefore hold a valid visa.
At the appropriate stage we will request your references, we ask that you do not include them on your CV when applying.
At Tribe we have our guiding light to show us the way. We bring our whole selves to work. We encourage inclusion in every single interaction. We genuinely care about people and are curious about their stories. We celebrate all points of view. We will help you find your tribe, the same way we have. We’re all on a journey together so come along…
